DC #549: An Inside Look at the 2010 Daytime Emmys with Jim Romanovich

Plans for the 37th Annual Daytime Emmy Awards to air this June 27 on CBS are on and popping, thanks in large part to the men and women behind Associated Television International, like company president David McKenzie. On today’s episode of Daytime Confidential, Luke and Jamey chat with another of ATI’s power players, self-proclaimed soap opera lover Jim Romanovich, president of worldwide media and entertainment for ATI.

Jim reveals how ATI managed to once again save the Daytime Emmy telecast, and offers up a sneak peek into what fans of daytime television can expect from the award show. Romanovich then shares some of his thoughts on his own fave sudsers, like General Hospital and dishes about ATI’s interest in re-imagining a classic soap brand. Guess which soap Jamey wants ATI to do a next generation project for? Soap fans won’t wanna miss what this talented and prolific producer has to say about the industry!

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7 Responses

  1. Profile photo of Ryan-Scott

    Let’s produce a show we can all be proud of, ok?

    I have been embaressed the last several years. The last time I was proud of the telecast was the year Rick Springfield opened.
    That was good shit people.

  2. Profile photo of alstonboy4315

    I could care less about the production values, or which network is hosting the Emmys. I just want to see DESERVING soap stars win Emmys. I could do without the song and dance numbers (cheesy, let’s move on!!!), and please no more hideous fashion shows or people who AREN’T funny or entertaining pretending that they are. I just want it to be SHORT and sweet. Don’t fill it with a bunch of primetime folks, and for the love of all things golden, don’t cut off any of the acceptance speeches this time!!!!!!!!!!!!!!!!!!!! That is all.

  3. Profile photo of alstonboy4315

    Yeah, Ryan-Scott, I certainly feel you on that. This is the DAYTIME Emmys, after all. I don’t recall them ever inviting Susan Lucci or Deidre Hall to the PRIMETIME Emmys to present awards. Daytime just needs to stop trying to force STUNT casting on people. It’s the same thing that they do with their shows, they invite these primetime and movie stars on as guest stars, paying them obscene amounts of money, HOPING that their presence will boost ratings. It rarely works.

    And another thing, can we get a group of actors who can READ the teleprompters without stumbling over their words and acting like they’ve never set foot in front of a camera before??? It’s really not that hard. Anyone who can MEMORIZE pages of lines daily should SURELY be able to read words that are placed in front of them in plain sight……..

  4. Profile photo of siomonstuart2003

    We have to give Jim credit for giving us a great show last year on a limited budget and Vanessa Williams was a great host. Daytime is in trouble but soaps only have themselves to blame because they only favor they favorites and not deserving nominees and winners, so if the industry don’t respect itself, why should everyone else?

  5. Profile photo of RebeccaJ

    It amazes me that most presenters only have a few lines to say and RARELY do they manage to get writers who are actually FUNNY for those few lines. Most of the time the lines are cringe worthy.

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