Can New Shows From Oprah and Rosie Save OWN?


 




They were two of the most successful daytime talk show hosts of all time, but can new shows from Oprah Winfrey and Rosie O'Donnell save OWN? Discovery is sure hoping so. The communications giant is airing the premieres of The Rosie Show and Oprah's Lifeclass across five Discovery networks, starting Oct. 10 at 7 pm EST. Check the deets via a press release after the jump!

 

(Los Angeles, CA) – OWN: Oprah Winfrey Network announced today that the premiere episodes of the new OWN series “The Rosie Show” and “Oprah’s Lifeclass” will air concurrently across five Discovery Communications networks when the series debut on Monday, October 10. Joining OWN in airing the premieres will be TLC, Investigation Discovery, Discovery Fit & Health and Planet Green.“The Rosie Show” will air at 7:00 p.m. ET and “Oprah’s Lifeclass” at 8:00 p.m. ET across the five networks.

“OWN is ramped up for a creative and entertaining all-new fall season driven by the powerful cornerstones of ‘The Rosie Show’ and ‘Oprah’s Lifeclass,’” said Sheri Salata, president of OWN. Erik Logan, president of OWN added, “We are thrilled with the ongoing support of our partner, Discovery Communications, whose commitment to OWN’s mission is unwaveringand will create more great exposure for these highly anticipated premieres.”

In addition to the simulcast, as part of an overall strategic outreachplan, Discovery Communications is also devoting significant promotional time across its family of U.S. networks and social media support to drive awareness and sampling for “The Rosie Show” and “Oprah’s Lifeclass.”

“With Rosie and Oprah debuting daily on OWN, we couldn’t be more proud to offer our other Discovery properties to drive awareness and build audiences for these fantastic new shows,” said David Zaslav, president and CEO, Discovery Communications.

 

4 Responses

  1. Profile photo of jphelps
    jphelps

    I actually unlike many here love Oprah. She’s been such a success story for women and African American women. BUt I just don’t feel this. I adore Rosie and loved her talk show but I just can’t see making magic twice.

    I think what Oprah needs to do is simply restart her old show back up on OWN. Thats really the only thing I think will draw a substantial amount of people to her network without bastardizing her vision much like what happened to the awful Oxygen network now.

    I love the idea and vision for her network, about female empowerment, independence, stength, stories of personal transformation. I have enjoyed some of what OWN has done. Becoming Chaz about Chaz Bono I thought was honest and throught provoking look at Transgenderism that much of our current media is afraid to touch. You’d never see that kind of show on network television and even on a lot of the cable networks.

  2. Profile photo of maven
    maven

    I don’t mean to sound like I’m trying to tell Oprah how to spend her money, but she needs to get some scripted tv on this network pronto. She has to own the rights to some incredible women’s stories. I know scripted tv is way more expensive to produce than talk shows and reality tv, but a tv movie here or a miniseries there couldn’t put that big of a dent in her wallet.

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