SHOCKER: Katie Falls Below Timeslot Average; Loses 43 Percent of General Hospital's Lead-In on Flagship ABC Station!

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While ratings for Katie Couric's new talk show started off strong, the $80 million vehicle has started to slide. According to Deadline, Katie dropped to a 1.7 last Thursday. The chatfest shed a whopping 38 percent among women 25-54, allowing Steve Harvey to best Couric's show in the key demo.

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The leading entertainment blog also pointed out how far Katie has fallen off the timeslot average for last season when "a large number of stations carried GH":

What is more alarming is that the show has fallen below the time period average last season (2.3/7 HH, 1.4/8 in W25-54), when a large number of stations carried General Hospital.



Variety reported more bad news for ABC's syndication arm, revealing Katie lost 43 percent of its lead-in from GH last Wednesday on WABC New York. If you recall, the Broadcasting & Cable piece on Katie and the other new fall talk shows revealed Disney was relying heavily on licensing fees from ABC-owned and operated networks. WABC New York is ABC's flagship station.   


Photo credit: ABC