SCOOP: TVGN Offered to Air 41st Annual Daytime Emmys

Sources have confirmed cable network TV Guide Network (TVGN) was prepared to air this year's Daytime Emmy Awards telecast, and made a bid. However, that bid was rejected.

"TVGN offered a bid of $1 million to air the show, but NATAS turned it down," says one high-level insider.
According to one TV power player, the National Academy of Arts & Sciences (NATAS) turned down TVGN's bid, in order to pursue more lucrative pacts.

"They've been talking to ABC, OWN, but so far no one else has picked up," said one source. "TVGN would have been the perfect vehicle. Soaps are doing really well for them. They wanted to save the telecast."

TVGN airs repeats of popular soap operas The Young and the Restless and The Bold and the Beautiful, and have witnessed impressive ratings growth as a result.

Daytime Confidential has reached out to NATAS for comment. The 41st Annual Daytime Emmy Awards are set to be held Sunday, June 22 at the Beverly Hilton in Los Angeles. Keep checking back with Daytime Confidential as this story develops.

UPDATE: NATAS is denying rejecting TVGN's bid to air the 41st Annual Daytime Emmys. "NATAS is in discussion with TV Guide Network for a possible broadcast deal for 2015," said a spokesperson for the organization. "However there is no agreement as of today. With regard to 2014? There is no truth to there being an offer."

My sources maintain TVGN did in fact make NATAS an offer, which was rejected.


12 Responses

  1. Profile photo of Traysoblue

    It may be too soon, but this seem like bad business on NATAS part. Beggars can not be choosy, and I doubt those big name networks mention will give them a shot.

  2. Profile photo of maxsmom

    TVGN is yet another cable net which battled Optimum and is not available to me. I hope someone else picks this show up even if the last few years have been Absolutely Awful. I am an Awards Show Junkie.

  3. Profile photo of RealityCheck 33
    RealityCheck 33

    TVGN has limited distribution and isn’t available in HD on most systems. The Emmys will probably be available via streaming online this year, if that. Frankly, it’s probably for the best.

  4. Profile photo of pferrando

    I’m glad to see they bid for it.

    I’d doubt now that it will show up on TV. Too bad.

    A lot of the audience is still reluctant to accept on line media.

    OLTL and AMC are perfect examples of that.

  5. Profile photo of FoxCrane

    [quote=RealityCheck 33]TVGN has limited distribution and isn’t available in HD on most systems. [/quote]

    If TVGN isn’t in HD, it’s more than likely the carrier’s fault, not theirs. TVGN has pushed and pushed for HD and it was reported to have achieved that quality in 90% of its markets by November 2013.

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