The Talk's Ratings Up 24 Percent Over As the World Turns in Oct. 2009


CBS executives must be ecstatic about this. The Talk’s premiere ratings were 24 percent higher than As the World Turns in October 2009, according to TV By the Numbers. It was also No. 1 in its time slot in 20 major markets and No. 2 in another 18 markets. It was also up 22 percent in Women 25-54, 29 percent in Women 18-49 and 67 percent in Women 18-34 compared to year-ago time period. Let’s see how well The Talk does over time. Early reviews have been less than complimentary and there is still plenty of time for its ratings to sink.