Cancelled, low budget soap opera One Life to Live is continuing the ratings climb it started on before news of ABC ditching it was confirmed (Source:Soap Opera Network). The week of Aug. 8-12, One Life came in No. 3 among total viewers, just behind CBS Daytime's The Bold and the Beautiful and was tied with B&B at No. 2 in households, with a 2.1 rating. This was the soap's highest rating in that demo since December 2008.
Among women 18-49, OLTL was tied for No. 2 with General Hospital, the latter being the only ABC Daytime soap opera that hasn't been formally cancelled. OLTL hit No. 1 among women 18-34, tied with GH. Does Anne Sweeney truly believe a f***ing weight loss show, shepherded by the very same clown who tanked her network's soaps, will ever match these numbers?
In story, the Tale of The Two Todds reached a fever pitch as John McBain (Michael Easton) showed up with DNA tests proving BOTH men were Todd Manning! Elsewhere in Llanview, Destiny (Shenell Edmonds) decided to abort her child, but Nora (Hillary B. Smith) pleaded with her to have Matthew's (Eddie Alderson) bambino so she and Pa, er Bo (Robert S. Woods) could raise him or her. That devilish Clint (Jerry verDorn) was sentenced to house arrest at Llanfair and Starr (Kristen Alderson) and James (Nic Robuck) finally walked it like a pair of teenage dawgs. Basically there was something for everyone — just like a good soap opera is supposed to serve up! Prospect Park shouldn't have any problems successfully transitioning this super soap to the web and other platforms.
GH came in No. 4 in total viewers and households but, as previously mentioned, did impressive turns among women 18-49 (tied at No. 2) and among women 18-34 (tied at No. 1). The aftermath of Liz/Siobhan and Jason/Carly's car accident dominated GH the week in question. Jax (Ingo Radamacher) snuck his behind back into Port Chuck, snatched Josslyn and planned to head for parts unknown. Lucky for Carly (Laura Wright), Shawn (Shawn Butler) is turning into quite the Cap'n Save-a-Ho!
Sonny (Maurice Benard) went bat poop crazy, vowing to kill Jax for taking Carly's kid, but we all knew it was really another episode of All About Brenda. Super Jase (Steve Burton) and Siobhan (Erin Chambers) were rushed into GH in bad ways. Sam (Kelly Monaco) knocked the taste out of Carly's mouth for endangering Jason's life with her constant dramas, making the foreign phrase, "You go, Sam!" escape from my lips. Don't worry, I booked a soap character therapy session right after.
There was also, strip pool with Coleman for DiLexis, Quartermaines-a-plenty and the Brothers Drake entertaining the audience, as they pulled out their stethoscopes to see who was the better surgeon, as Robin (Kimberly McCullough) refereed via Skype. Alright, Garin Wolf. I am damn impressed!
All My Children came in No. 5 in total viewers the week of Aug. 8-12. AMC inched up a tenth of a ratings point in households, to tie GH at No. 4 in that demo. The show was also No. 4 among women 18-49 and among women 18-34, tying Days of Our Lives in both slots.
Much like with the wreck on GH and the Tale of The Two Todds on OLTL, AMC had an engaging, umbrella story in the out there Orpheus Project saga. But you know what? I'll allow it. I can finally suspend my disbelief about Dixie (Cady McClain) once again being alive, especially if it means I get powerhouse scenes like the ones where JR (Jacob Young)—his brain soaked with alcohol and his heart hardened by years of abandonment—saw his mother alive and well and in Tad's (Michael E. Knight) living room in a smart, blue blouse.
Brad Bell, please, please, please do not do Young like you did Rick Hearst and Sarah Brown, and simply snap him up, only to get bored with him in three months on The Bold and the Beautiful. This cat is on the acting upswing of his career and deserves on helluva story in B&B's very fictional version of SoCal.
Across the town of Pine Valley, Zach's (Thorsten Kaye) return from the dead was also causing drama; Krystal (Bobbie Eakes) was threatening to turn David (Vincent Irizarry) from a rooster to a hen if he hurt her girl Angie (Debbi Morgan); Jack was tracking down doppelgangers and Cara (Lindsay Hartley) was singing Whitney Houston's "Where Do Broken Hearts Go (When Their Husband's Wives Come Back From The Dead...Again)?" I can honestly say this was the first time I thoroughly enjoyed all of the ABC Daytime soaps at the same time, probably since the days when I was wearing MC Hammer pants to high school.
Over at CBS, Maria Arena Bell and her co-head writers continued to flat out destroy The Young and the Restless. Y&R shed a whopping 162,000 total viewers, fell one-tenth of a point in households, dropped two tenths of a point in women 18-49 (tying their all-time low) and falling a tenth of a point among women 18-34, again — tying their all-time low in that demo.
Storywise, this soap was absolutely unrecognizable and practically unwatchable the week in question. The only romantic couple MAB has managed to cultivate in her tenure, Villy, was further ruined as Billy (Billy Miller) up and abandoned everyone he loved for Hong Kong. Lily (Christel Khalil) announced she was divorcing Cane (Daniel Goddard), which I'm sure the show's legions of Lane fans (which I readily admit, I am not one of) loved.
Ronan (Jeff Branson) was back in town and being a doink to Nina (the only bright spot of the week — Tricia Cast) and Avery (Jessica Collins), the 3,754th guest star to play a lawyer on Y&R this year, explained to Sharon (Sharon Case) how she and some League of Extraordinary College Students Who Fight For The Unjustly Accused of Pushing Bitches Into Volcanos was gonna save her. Meanwhile, the show still can't afford to play Melody Thomas Scott (Nikki). WTF?!
Now, follow me for a second, because math was never my strong suit in school, but coudn't Y&R afford MTS (the freaking, uber popular, female lead of the show) if they got rid of, oh say, about 6-10 of these characters fans could give a lovely fudge about? Maybe if MAB didn't blow Y&R's casting budget with all these stunts, MTS could be on screen? Fix this, Sony. Step in and fix this now, because you have a Chuck Pratt/Dena Higley situation on your hands, and from where I'm blogging, it ain't getting any better.
B&B also struggled in the ratings the week of Aug 8-12. The show dropped 161,000 total viewers, fell one-tenth of a point in households, two-tenths of a point among women 18-49 (where it was in last place) and was dead last among women 18-34. I really can't blame anything storywise for B&B losing this many viewers. My guess is it was negatively impacted by its sister-in-law soap.
I thoroughly enjoyed all the drama following Katie (Heather Tom)'s heart attack over Bill (Don Diamont) trying to catch mono from Steffy (Jacqueline MacInnes Wood). While the Amber/Marcus/Dayzee triangle was, shall we say, less enjoyable (Jacob Young, hurry up and get to B&B so you can save Adrienne Frantz from Texas Battle!); it wasn't any reason to tune out of B&B when the show has been on a creative upswing of late.
I think B&B could benefit from a few creative, out-of-the-box marketing pushes. Maybe a web series featuring Hope (Kimberly Matula) and Steffy's stepsister rivalry, or a spoof of Keeping Up With The Kardashians called Life With The Logans? B&B could also do a Web Therapy-style webisoap where Dr. Taylor Hayes (Hunter Tylo) counsels the dysfunctional peeps of Los Angeles for five minutes a week. Just some thoughts!
Days of Our Lives was in last place among total viewers for the week. DAYS was also last in households and tied its all-time low among women 18-49. Among women 18-34, the soap came in No. 4. Salem reeled from Aunt Maggie (Suzanne Rogers) getting a cap busted on her by one of Stefano's (Joe Mascolo) goons the week of Aug 8-12. Remember when the worst thing Stefano did was put somebody in a birdcage every Sweeps or so? Sigh. I still don't understand why the DiMeras and the Tribe Called Kiriakis are beefing, but then I never understood the whole East Coast vs. West Coast thing either.
To borrow from Sophia on The Golden Girls, Maggie manages to live 65, 66 years, survive Uncle Mickey's death, live through myasthenia gravis, then one night, she belched and one of Stefano's bad aiming hitmen almost blew her head off. See you next, Ratings!