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Anna Nicole Biopic Starring Bold and Beautiful Alum Proves Ratings Hit


Anna Nicole drew a crowd once again, this time for Lifetime. The TV-movie, starring The Bold and the Beautiful alum Agnes Bruckner (ex-Bridget Forrester), scored 3.3 million viewers, according to the Nielsens.

Anna Nicole Smith proves again to be larger than life. Saturday’s world premiere of the Lifetime Original Movie Anna Nicole (#AnnaNicole), telling the rags-to-riches story of the iconic supermodel who captured the world’s attention with her beauty and unconventional lifestyle, averaged 3.3 million Total Viewers, a 57% jump vs. the network’s 2013 year-to-date original movie average and its most watched original movie since November.  The film also performed well across all key demographics, becoming this year’s number one original cable movie premiere among Adults 25-54 (1.6 million), Adults 18-49 (1.4 million), Women 25-54 (1.2 million) and Women 18-49 (1.1 million) – representing a Lifetime best in the four demos since Steel Magnolias last October.  Anna Nicole secured a 2.6 Household rating, according to Nielsen Research.

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The blonde bombshell was also a hit on social media, as the evening's most cyber-talked about program.

Photo credit: Lifetime