Las Vegas NBC Affiliate Boots Days of Our Lives to The CW

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There's no more sand in the hourglass for Sin City's NBC affiliate, KSNV. The Intermountain West Communications subsidiary has ditched Days of Our Lives in favor of additional local programming. The sudser can be seen on KVCW starting August 19, reports Broadcasting & Cable.

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Apparently, this has less to do with KSNV wanting to be out of the suds airing business, than the local station basically planning to ditch most of their non-local daytime programming. Popular game shows Wheel of Fortune and Jeopardy! are also being cut, in favor of an additional news broadcast. Hit talk show, Dr. Phil is leaving KSNV's airwaves in 2014.

What gives? Do Vegas boob tube watchers really care this much about what their local talking heads have to say? I'd guess no, but these moves will no doubt save KSNV a casino chip or two in licensing fees.