Don't expect sand to be running out of that famed hourglass anytime soon. The suits at NBC say they're thrilled with Days of Our Lives and are optimistic negotiations with Sony Pictures Television will lead to a renewal.
Suds journalist Michael Maloney got the scoop from NBC Entertainment Chairman Robert Greenblatt and Entertainment President Jennifer Salke for TVLine. Both Greenblatt and Salke gushed about the 50-year-old sudser in the article. Here's an excerpt:
“We’ve been really happy with the show,” Salke says. “I’ve been over there seeing Ken [Corday, executive producer] and the team and the new writers. They’re an incredible group and we love the show. They got a [ratings] bump in the fall for their 50th anniversary. There’s a creative resurgence and exciting storytelling going on right now.”
Negotiations between Sony and NBC are set to begin next month. DAYS' current contract with NBC expires in September.