After news broke that the National Academy of Television Arts & Sciences had divided the Daytime Emmys into three ceremonies, NATAS president/CEO Adam Sharp is speaking out. He chatted with Soaps.com about the Emmys' restructuring and why the show will not be televised.
Sharp said that he plans for attendees and media to attend one or two of the nights that is most pertinent to their interests and careers. Was a lack of funding the reason the Emmys have not been broadcast on TV since 2015? Apparently not:
"The Oscars, Golden Globes, Primetime Emmys, Grammys, and other major award shows are televised not because the respective academies choose to broadcast them, but rather because networks have sought to license and produce the events — footing those bills in the process.”
NATAS' approach has been a independent venture. Sharp said:
“It has instead self-funded the recent productions to serve fans despite the networks’ pullback. This has given an opportunity to reflect changing patterns in viewing behavior. As a result, the Daytime Emmys are the only one of the major awards shows to post substantial year-over-year audience growth, with roughly two million viewers across Twitter, Facebook, and the web for the 2019 ceremony.”
Sharp added that NATAS is determine to honor fans and nominees alike.
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