The ratings are out for the week of November 11-15, 2019. Don't get too excited, but three of the four daytime dramas demonstrated gains in total households and all key demos! (Source: Soap Opera Network). Hmmm, who is the odd soap out? Which one could it poooooossibly be? Let's get into it.
The Bold and the Beautiful demonstrated the largest gain in total viewers for the week as Hope (Annika Noelle) spent an entire week confessing to Brooke (Katherine Kelly Lang) that she left Thomas (Matthew Atkinson) to die in a vat of acid. B&B added 242,000 total viewers (3.356 million/2.39) and continues to be the only daytime drama demonstrating gains in total viewers year to year (+30,000). Finally, the CBS daytime drama showed gains in all key demos.
Over at NBC, the newly renewed Days of Our Lives added 107,000 total viewers (2.060 million/1.53) as the residents of Salem began unpacking the events of the past year to the recently awakened Jennifer Rose Horton (Melissa Reeves). DAYS continues to play catch up from this time last year as they have shed 141,000 viewers. Wait, would you like more good news? Your wish is my command! DAYS also demonstrated gains in all key demos.
Over in Genoa City, The Young and the Restless gained 34,000 total viewers (3.699 million/2.78) as Ashley (Eileen Davidson) returned from Paris and Nicholas' (Joshua Morrow) political career quickly fizzled out before it got started. Y&R also demonstrated gains in all key demos. The news is not so great when reviewing year to year statistics as the #1 daytime drama has dumped a staggering 490,000 viewers - possibly even more staggering is just how close B&B is inching to Y&R with only 343,000 viewers separating the two CBS daytime dramas.
By process of elimination, you have probably guessed that General Hospital is our outlier for the week. The ABC daytime drama shed 5,000 viewers for the week (2.167 million/1.62) as Lucas (Ryan Carnes) disowned Julian (William deVry) for hiring someone to send dick pics to Brad (Parry Shen). In addition, GH showed gains for women 18-34 only, with losses in all other key demos.
What does it all mean? It is hard to tell with all of the preemptions that started this week and will continue over the next few ratings cycles.
Do these numbers represent what you saw on your screen? Let us know. Sound off in the comments!